always tell story

We do like to have fun at Path of the Storyteller! For me, part of the fun is inventing ways to remember the many story structure and writing craft precepts we writers need to juggle.

Like the Alec Baldwin Rule. This is a reference to Mr. Baldwin’s iconic scene from the film Glengarry Glen Ross, with script by David Mamet (based on Mamet’s play of the same name). 

If you’re unfamiliar, never fear: this meme-worthy scene is so often quoted that a quick trip to YouTube (search “always be closing”)  will give you many options for watching it. Be warned, it is NSFW, unless you happen to work in in a profanity-laced real estate office selling swampland in Florida. Then, it’s perfect!)

But to the point: Baldwin’s character teaches his team to Always Be Closing. As he puts it: “A Always, B Be, C closing! Always Be Closing!”

Contextually, it’s great advice. Closing deals is the purpose of being in sales, after all. To take one’s eye off that fact is to be a lackluster sales rep. 

So what is the Alec Baldwin Rule, Path of the Storyteller style? Always tell story. Always!

Sales reps sell. Writers tell story. If we forget what the purpose of our job is, we’re unlikely to do it consistently and well. 

That’s the topic of this livestream. I think you’ll find it of benefit. And I promise not to take off my gold watch and tell you it costs more than your car!

My weekly livestream happens on Wednesdays at 1 PM Pacific. Come live and participate! Or catch the replays here on the blog. You can leave your questions and comments below.

To watch live and ask questions, subscribe to the YouTube channel here.  

And you can join the Path of the Storyteller Facebook group right here.

SAVE THE DATE! Enrollment for Path of the Storyteller’s in-depth training in story structure and writing craft opens on August 25th. This transformational online course runs for fifteen weeks, from September 2nd through December 16th, with weekly lessons, targeted exercises, a private community space for sharing work and weekly live coaching with Maryrose. Join the mailing list below and watch your inbox for details.